A warm, accessible onboarding experience that helps educators start with confidence.

Amal is an education platform designed to support teachers in planning lessons, managing classrooms, and working smarter. This project focuses on redesigning Amal's onboarding and registration experience to be more intuitive, inclusive, and motivating, ensuring educators feel supported from the very first interaction.

01. The Problem

Amal's previous registration flow was minimal and functional, but it lacked clarity, emotional connection, and accessibility. New users landed on an empty screen with little context, unclear paths between sign in and sign up, and no reassurance about what Amal offers or why it's worth their time.

So the core question became:

How might we design an onboarding experience that feels welcoming, clear, and supportive, while reducing friction and encouraging educators to complete registration with confidence?

02. Research & Insights

The goal of this phase was to understand how educators approach onboarding, what causes drop-offs during registration, and what makes users feel confident enough to commit to a new teaching tool.

This wasn't just about forms and fields. It was about trust, motivation, accessibility, and first impressions.

Key Findings

Educators want to understand value early before committing

• Long or unclear registration flows increase abandonment

• Lack of guidance during onboarding creates anxiety

• Accessibility and language support are often overlooked but critical

• Validation errors shown too late cause frustration

Insights

There's a gap between interest and completion. Users are willing to sign up, but friction, uncertainty, and lack of reassurance often stop them.

Onboarding should feel like guidance, not a test